The negative feedback, the angry blog posts, the scathing emails, all of that has had no effect on this decision. Trust me, I had a lot more negative feedback with iwearyourshirt.com (IWYS).
As someone who is speaking publicly and telling people to “Focus More, Do Less,” I need to heed my own advice. I can’t build a business and run a non-profit at the same time. Both endeavors will suffer and it’s simply not fair to the non-profits involved, the gracious people who have offered to advise me and the ambassadors.
One thing that I will be doing to help non-profit organizations is to give away one day each month on iwearyourshirt.com in 2011. Twelve companies will have the opportunity to be marketed/advertised via social media completely for free as my way of giving back. It makes more sense and ties directly into my current business.
The 11,000+ t-shirts that have already been collected will still be used towards disaster relief and some projects already in motion. If you’ve recently shipped t-shirts they will not go unused. All of the money collected will be donated to our friends at H.E.L.P.International to be used in conjunction with the t-shirts.
If anyone would like to reach out to me about 1MillionShirts related matters, please contact me at info@1MillionShirts.org.
Thank you for reading and for your support,